Hogarth is the Global Content Experience Company. Part of WPP, Hogarth partners with one in every two of the world's top 100 brands including Coca-Cola, Ford, Rolex, Nestlé, Mondelez and Dyson. With a breadth of experience across an extensive range of sectors, Hogarth offers the unrivaled ability to deliver relevant, engaging, and measurable content across all channels and media - both established and emerging.

The number of channels at our fingertips; the need for speed; and the drive for mass personalisation, all mean that brands need different solutions.

Our global team of over 6,000 craft and technology experts brings together creative, production and innovation to help clients navigate this exciting and ever-changing world of today's content experience.

A Hybrid working model

Now offices are fully open we have embraced a hybrid working model, which allows our employees to split their time between the office and other locations, something we hope will provide everyone much more flexibility to their working week. The expectation is that working life at Hogarth will involve working from the office for about 50% of the time for most people. Please speak to the Talent Acquisition team to find out more information.

About the Role

We are seeking a highly-motived Senior New Business Manager to play a pivotal role within the NA Growth Team. This individual has a strategic and analytical background, preferably with Client Service experience within the Advertising industry. This key role will drive RFIx responses, pitch strategy, development, preparation & pitch presentations, responding to ad hoc requests for content, building and establishing client/procurement relationships and to be a source of truth for key stakeholders within WPP. Reporting into the NA MD of Clients and Growth, they will become Hogarth-brand conversant, with intimate understanding of our capabilities and innovative tools. Working closely with Hogarth Leadership whilst integrating themselves within the global new business team, is mission critical. Driving profitable growth is the core objective, so knowledge of the industry with an insatiable curiosity for market trends/emerging tech.

The Senior New Business Manager will need to have a deep understanding of all Hogarth's capabilities and always be at the forefront of the latest services we are developing.

Responsibilities:

• Taking accountability and ownership to deliver successful outcomes for specific New Business opportunities, with an ability to develop a strategic framework & narrative based on the RFP
• Maintaining a deep strategic understanding of the full breadth of Hogarth's capabilities and service offerings; becoming a source of truth both internally, as well as with WPP & WPP OpCo Growth Leads as to Hogarth's strategic value & offering
• Collaborating with internal and WPP stakeholders to deliver against specific growth requirements by supporting with their content needs.
• Establishing a seamless and effective strategic working relationship with the Hogarth Global New Business team
• Drive and lead inbound RFI/RFP requests, including validation of opportunities following established process
• Driving the pitch / RFP process, including strategic input and developing framework, whilst ensuring that tasks are completed on time and to the highest quality standards.
• Attending client meeting and pitch presentations when required
• Building strong and enduring relationships with key stakeholders in Hogarth, WPP, WPP OpCos and Intermediaries.
• Accountable for ensuring the NA New Business Tracker and Hogarth NA Growth Hub are up to date with the latest content and adhering to guidelines.
• Managing New Business Exec / Content Managers in delivering against the RFI/RFP
• Monitoring and evaluating innovative industry campaigns and the competition - keeping an eye on what's happening in the industry and within Hogarth.

Requirements:

Essential:

• Excellent written and communication skills
• Ability to work closely with people at all levels within Hogarth, WPP and WPP OpCos.
• Multitasking as second nature.
• Entrepreneurial - you have to have a passion for achieving goals and taking ownership of and responsibility for what you do.
• Extremely proactive, organized, positive and outgoing.
• Attention to detail is of paramount importance.
• You must be highly organized as we deal with large volumes of content. This is made available to stakeholders on the New Business Growth Hub and this must be maintained and up to date.
• Customer focus - this is essential in everything we do. Our customers are clients, internal stakeholders and colleagues from across the WPP network.
• Business and financial knowledge - our new business approach is focused on delivering high ROI (e.g. maintaining our success rates converting opportunities to profitable client wins)
• Team player - our success requires a broad set of skills, so working together is essential to meet our commitments.
• Ability to lead & drive complex projects with multiple moving parts
• Professional - wherever we go, we need to represent our brand in the best possible way.
• Hungry - you should want to win and remain focused on this at all times.
• Inquisitive - innovation is what drives us forward, you should have a natural curiosity about the world around you and specifically with regards advances in the creative content production space.
• Powerpoint skills (advanced design skills not essential as we work with designers specifically for the design).
• However, a great eye for design in briefing designers as to the desired outcome for content to be built
• Proficiency in MS Word, Excel and Teams.
• First-hand experience of driving the pitch process for New Business.
• Background in Production / Digital / Data / Content agency.

Desirable:

• A general understanding of all media channels - offline, press, outdoor, radio, TV, PR, in-store, online, social media etc.
• A general understanding of DCO/DCP
• A general understanding of AI

"The base salary for this position at the time of this posting may range from $60,000 to $140,000. Individual compensation varies based on job related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click [here](opens in a new tab) for more details"

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Diversity & Inclusion

Hogarth is an equal-opportunity employer. That means we believe in creating a truly inclusive culture that values diversity, equity and inclusion for everyone through our ideas, our people, how we behave and how we conduct ourselves. We strive to recruit people from diverse backgrounds and support them to achieve long-term success. This not only makes Hogarth a better company and place to work, but an environment where everyone can give their point of view, experience connection, enjoy opportunity and feel a sense of belonging.

We welcome applications from everyone, regardless of race, ethnicity, religion or belief, gender, gender identity, age, national origin, marital status, military veteran status, genetic information, sexual orientation, or physical or mental disability. As part of our commitment to making our hiring processes as equitable as possible, we are currently rolling out a policy which ensures that hiring managers review CVs only after they have been processed through an automated anonymisation system. This aims to ensure that all candidates are considered for interview based solely on their experience and what they can bring to the role. The solution, provided by MeVitae, scans and redacts CVs to reduce potential reviewer bias.


Data

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