As a Senior Copywriter, you love to collaborate with design, UX, and strategy teammates to bring a digital voice to life. Grasping communication challenges and devising imaginative solutions that are both brilliant and on-brand is what you do. You also know the ins and outs of digital products, site copy, promotional tiles and banners, direct e-mails, scripts, and other online marketing deliverables.

To demonstrate high-quality, insightful approaches with outstanding results, you pull from a wide variety of experiences on past projects. Copy is your domain, but you've got a well-rounded knowledge of the broader industry-digital retail experiences, usability, online marketing, and traditional advertising. You're also a dynamic leader who can champion a creative direction amongst your team and with project stakeholders.

You will:

• Lead concept development with the ability to present to internal senior stakeholders.
• Participate in strategic brainstorming, development, and creative execution.
• Interact with project teams to understand business objectives and audience demographics.
• Maintain high standards of copywriting and exercise quality control.
• Create on-brand, user-friendly experiences for transactional web flows, applications, and other digital products.
• Incorporate business requirements into writing that will enhance the user experience.
• Develop content strategies, edit and revise copy, and account for accessibility considerations.
• Create and manage multiple highly technical copy decks at one time.
• Create and maintain a comprehensive library of reference guidelines and workflows within technical copy decks.
• Answer questions from engineering as needed to ensure successful implementation.
• Be comfortable presenting to high-level stakeholders.

You have:

• 5-10 years' experience as a copywriter in an agency or brand environment
• Proven aptitude for quick, creative thinking with acute attention to detail within demanding deadlines.
• A keen enthusiasm for and demonstrable understanding of digital trends and technologies.
• A strong understanding of marketing (especially direct marketing) and advertising principles.
• The ability to work on multiple projects simultaneously and effectively juggle diverse writing demand.
• A high attention to detail, an eye for formatting, and are a stickler for matching design to comp and visa versa.

The Talent Team at Critical Mass is focused on ensuring we provide the best training, mentorship, and employee experience possible! CM new hires & employees are the future of our organization, and we want to set you up for long-term success. In an effort to do so, we expect our team to work from an office a minimum of 4 days a week. The ask stems from our want to:

• Strengthen opportunity for continuous learning
• Improve collaboration and team relationships.
• Increase employee engagement

We understand that not everyone may feel comfortable with this expectation, so we ask that you please let us know immediately if there are any concerns so we can help navigate accordingly.

Critical Mass is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We do not tolerate discrimination on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. If you are an individual with disabilities who would like to request an accommodation, please reach out to [redacted].

We are committed to fostering diversity, equity, and inclusion within our pool of candidates, with a target of achieving at least 50% representation from underrepresented communities.

The Critical Mass Talent Acquisition team will only communicate from email addresses that use the URLs criticalmass.com and us.greenhouse-mail.io. We will not use apps such as Facebook Messenger, WhatsApp, or Google Hangouts for communicating with you. We will never ask you to send us money, technology, or anything else to work for our company. If you believe you are the victim of a scam, please review your local government consumer protections guidance and reach out to them directly.

If U.S. based: https://www.consumer.ftc.gov/articles/job-scams#avoid
If Canada based: https://www.canada.ca/en/services/finance/consumer-affairs.html
If U.K. based: https://www.gov.uk/consumer-protection-rights
If Costa Rica based: https://www.consumo.go.cr/educacion_consumidor/consejos_practicos.aspx