We are looking for a Social Media Manager- This role involves creating engaging content, managing our social media accounts, and analyzing performance to drive our brand’s online presence. The ideal candidate should be passionate about social media, creative, and data-driven, with a keen understanding of current trends and best practices.

Key Responsibilities

• Develop and execute a comprehensive social media strategy.
• Create, curate, and manage all published content (images, video, written).
• Monitor, listen, and socially respond to users while cultivating leads and sales.
• Analyze key metrics and adjust strategies to meet business goals.
• Collaborate with other departments to manage reputation, identify key players, and coordinate actions.
• Develop and expand community and influencer outreach efforts.
• Oversee design (e.g., cover images, profile pictures, and blog layout).
• Design and create social ad campaigns, monitoring and reporting on their effectiveness.
• Stay updated with the latest social media trends, tools, and technologies.
• Provide regular reports on social media performance and suggest improvements.
• Qualifications and Skills

Qualifications

• A degree in communications, marketing, business, new media, or public relations is preferred.
• Familiarity with paid social media advertising on platforms like Facebook, Instagram, and LinkedIn.
• Proven working experience in social media marketing or as a digital media specialist.
• Fluent in English and well-versed in various social media platforms.
• Adequate knowledge of web design, web development, CRO, and SEO.
• Knowledge of online marketing and a good understanding of major marketing channels.
• Excellent consulting, writing, editing (photo/video/text), presentation, and communication skills.
• Fluency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.)