Title: Product Marketing Manager - Wound Care

Company: Global specialty medical device manufacturer.

Location: Milwaukee based, to work in the office with senior leadership and ability to travel 50-60% nationwide to field team and tradeshows.

Description:

• Responsible for the development, implementation and control of marketing programs to maintain and increase market share and profits.
• Maintains an active field travel schedule to regularly meeting with customers, sales, personnel, vendors, inventors, and consultants.
• Develops and administers launch plans for new or revised products
• Creates and administers strategies for increasing market share of existing products
• Evaluates performance of marketing initiatives and revises strategy in response.
• Participates in planning of sales promotions or other special events, such as
• conferences, trade shows, or user meetings.
• Develops units, revenue and profitability forecast for complex product lines.
• Develops product line pricing strategy.
• Evaluates product improvements and line extensions while maintaining existing product base.
• Identifies and writes requirements for new product development and acts as integral part of development team.
• Establishes and directs engineering priority list for product group.
• Formulates and executes new product launch activities.
• Formulate and understand GPO contracting strategies and policies.
• Monitors product group incident reports and helps direct corrective actions if needed.
• Coordinates and assists with in-house sales training programs related to product group.
• Develop and implement a five-year plan to support Injectable Drug Strategy.
• Support product lines from a clinical standpoint and manage technical studies as needed
• Manages overall profitability of complex product line (large dollar volume, major product development).

Requirements:

• 4+ years Wound care industry experience in product development marketing strategies and project management required.
• Completed 4 year college degree.
• Computer literacy (Word, Excel, PowerPoint).
• Ability to travel domestically & internationally, as required (<50%)

Compensation:

Base salary depending on experience $80k-$120k plus bonus