Assistant Store Manager: Role Specification

Andrews is on a strategic journey to deliver a best-in-class customer experience driven by our transition to a unified commerce business and operating model. The Assistant Store Manager performs an essential role supporting the achievement of the store’s sale target, growth and development of the store team.

Nature of Role

The role requires accountability to the different elements of the role outlined below: 

Demand Generation

• Understand the Andrews customer, personas, and how they are represented in the local community for your store.
• Collaborate with management to drive traffic to the stores, through events, promotions, and developing relationships with the local community and organizations.
• Work with the wider team to develop and serve a wide portfolio of high net-worth customers.

‘Product’ Management (Customer Experience and Journey)

• Understand Andrews’ services and offerings and how they drive the Customer Experience and Journey both in-store and in the digital sphere.
• Become an expert on Product Knowledge, info-points that define our product selection.
• Work with management to contribute towards development and implementation of measurable improvements to processes
• Assist in the visual merchandising and maintaining visual standards of the store, optimising product and fixture placement/installations for the browsing experience and promoting certain products where required.

People Management

• Work with management to recruit, onboard, and develop staff in your store.
• Where required, assist in scheduling staff within your store, ensuring coverage throughout store business hours, employee vacations, time off, and absences.
• Where required, assist management in developing training plans and performing performance reviews with store associates.

Process Management

• Assist in oversight and execution of operational processes and policies, ensuring adoption, adherence to established standards, and emphasizing precision and consistency. Processes include but are not limited to:
• Sales floor replenishment
• Online order fulfilment & supporting processes
• Stock and supply organisation
• Coordination of alterations requests and execution
• Opening and closing the store
• Collaborate with leadership and the wider organization, suggesting improvements to processes where suitable, assisting with iteration and implementation.

Competencies, Technical Skills, and Knowledge:

• Retail management experience in a luxury environment (2-3 years)
• Team coaching, mentoring, development, and leadership
• Financial planning and budgeting (preferred)
• Inventory management
• Project Management, planning, and execution (preferred)
• Process Management
• Microsoft 365 Suite, in particular: Word, PowerPoint, Excel, and SharePoint