Founding Brand Designer

Location: NYC

$140-$190K

About Us:

We are a Series A financial technology startup dedicated to empowering businesses with innovative financial solutions. Our platform provides tools to streamline banking, maximize yield, safeguard cash, and access growth capital—all tailored to the needs of growing companies. Since our launch, we've partnered with leading institutions to deliver financial products designed for the modern startup ecosystem.

Qualifications:

• 5+ years of experience in brand design, preferably within fintech or high-growth tech startups.
• Proven ability to develop and execute a cohesive brand strategy from the ground up.
• Proficiency in design tools such as Adobe Creative Suite, Sketch, Figma, and other relevant software.
• Strong understanding of typography, color theory, and visual hierarchy.
• Experience collaborating cross-functionally with marketing, product, and engineering teams.
• A robust portfolio showcasing a range of branding and visual design projects.
• Previous senior art director or senior designer in an agency or in-house environment.
• Ability to thrive in a startup setting : We're looking for someone who is comfortable building design systems from scratch and can thrive without pre-established guidelines.
• Strong self-starter mindset : You will work with a rogue contractor and need a "grown-up" designer who can navigate and execute independently without rigid structures.

Responsibilities:

• Establish and develop the company’s visual identity :
• Create a comprehensive brand style guide encompassing logos, color palettes, typography, and imagery.
• Ensure brand consistency across all platforms and marketing materials.
• Design marketing and promotional materials :
• Develop compelling visuals for digital campaigns, social media, presentations, and events.
• Collaborate with the marketing team to produce assets that effectively communicate the company’s value proposition.
• Enhance user experience through design :
• Work closely with the product team to integrate brand elements into the user interface and experience.
• Ensure that design solutions are user-centric and align with brand values.
• Stay up to date with industry trends :
• Monitor design trends within the fintech industry to keep the brand relevant and competitive.
• Implement best practices and innovative design solutions.

Benefits:

• Competitive salary and equity compensation.
• Comprehensive health, dental, and vision insurance.
• Flexible PTO and remote work options.
• Opportunities for professional development and career growth.
• Collaborative and inclusive company culture.

Interested in joining us? Apply now to become a key player in shaping the visual identity of a pioneering fintech company!