Title: Portfolio Marketing Manager
Location: : HOUSTON TX USA
Duration: 12+ Months
OTHER LOCATIONS
Morrisville NC
Franklin TN USA
Boston MA USA
Position Description:
Work style: The person would work out of the office 2 days a week and from home 3 days a week.
We are seeking a dynamic Portfolio Marketing Manager to establish and guide our North American Industrial Automation portfolio marketing strategy across products, critical growth industries, and solutions.
In this role, you will develop compelling customer-centric value propositions and create competitive messaging across key solution portfolios—particularly software, services, and major product launches. Working cross-functionally, you'll collaborate closely with corporate marketing, growth teams, sales, customer success, product management, and other departments.
The ideal candidate has proven abilities to: work across cross-functional teams in executing data-driven marketing programs; craft compelling stories about sustainability and efficiency that highlight our solutions' value; communicate customer-focused use cases effectively; launch new solutions; and strengthen our portfolio marketing while meeting evolving market needs and growth targets.
What will you do:
Develop and scale portfolio marketing strategies to grow market share across our software, services, and new product launches.
Establish and monitor portfolio marketing KPIs, measure outcomes, and drive accountability through clear leadership and influence.
Develop and execute data-driven marketing strategies across solutions and industries, ensuring alignment between product, sales, and marketing teams
Lead the portfolio marketing strategy planning, and execution for Client Industrial Automation platform, core products, and integrated solutions.
Lead the development and implementation of strategic sales plays that accelerate pipeline generation for target product portfolios.
Collaborate with product management, sales, and customer-facing teams to analyze market opportunities and assess the competitive landscape.
Research market and customer needs to create compelling portfolio messaging focused on sustainability and efficiency in the data center segment.
Collaborate on strategy and execution of new product and solution launches, ranging from major platforms to feature updates.
What skills and capabilities will make you successful:
10+ years of leading product, solution, and industry marketing strategy.
Ability to scale portfolio, solution (software and service), industry marketing across multiple regions
Strong communication and interpersonal skills with strong executive presence
Industrial sector industry knowledge required
Bachelor's degree in business or marketing