Position Summary

Plans, directs and manages the marketing, sales and business development, and services activities of the branch to achieve the branch customer sales, deposit growth, financial and marketing goals. Oversees and ensures the branch’s service quality, physical security, audit integrity and efficient performance of personnel. Maintains communications between branch and upper management. Provides support, guidance and training to staff. Support and promote initiatives to improve Employee Engagement. Ability to be a team player, communicate and collaborate other Bankers. Strive to achieve an outstanding level of customer service in accordance to Bank’s standards and competencies.

Essential Functions

Sales responsibilities:

• Develop business relationships including deposits, loans and treasury services.
• Develop and refer loan leads for commercial and residential lending areas.
• Pursue lending business development activities (including low- and moderate-income segments), working in partnership with Commercial, Residential and Business Bankers.
• Execute integrated sales and relationship strategies that are in alignment with the area business plan to achieve desired revenue and service hurdles.
• Provide Treasury and Lending Specialists with qualified referrals for cross-sell.
• Assist in closing deals across all products.
• Use sound judgment in qualifying potential customers/deals as well as recommending the right financial solutions/products for the customer.
• Partner with other FirstBank Florida (i.e., Residential and Commercial Lending, Treasury, etc.) to ensure ongoing and appropriate communication to support overall client and franchise objectives.
• Conduct sales initiatives through adequate procedures (telemarketing, direct mail and external business development).
• Ensure effective customer retention and growth through ongoing sales and servicing initiatives.
• Maintain frequent interaction with centers of influence, diverse industry segments, community leaders, regulators, and senior business contacts.
• Through extensive involvement, create local community awareness that the bank is critically focused on partnering in the community and providing broad, multi-product banking solutions to the middle market companies housed in the marketplace.
• Ensure implementation of the Bank’s customer service philosophy in regards total customer satisfaction (knowledge, courtesy, appearance, responsiveness, accuracy and communication).
• Handle customer situations beyond the scope of branch personnel to ensure timely service.

Operations responsibilities:

• Resolve personnel related problems.
• Train and develop branch personnel to facilitate all retail services.
• Develop lending knowledge in the branch.
• Responsible for approvals beyond subordinates’ authorities.
• Judiciously use authorities provided.
• Approve overdrafts and payment against uncollected funds within authorities.
• Direct analysis of service charges waivers, waiver deletion and other customer profitability factors.
• Maximize income and control branch expenses.
• Complete employee performance evaluations.
• Ensure the selection/hiring of high-quality customer-oriented personnel.
• Train and develop subordinates for career progression.
• Ensure that appropriate training to employees is provided on new regulatory issues, policies and procedures.
• Approve and review branch monthly reports for completion, timeliness and accuracy.
• Prepare management reports.
• Ensure that appropriate audit systems are in place and the institution’s policies and procedures are enforced in compliance with regulatory issues.
• Open and close the branch, staying abreast of security policies and procedures.
• Balance the ATM teller machine.
• Sell and purchase of cash between tellers and vault.
• Address and resolve marketing related problems and generate ideas for improving sales/operational issues with the bank management.
• Handle customer problems and complaints through effective problem resolution skills; counsel customers and provide branch policy interpretations adhering to Bank standards.

Competencies

• Customer focus
• Building strong relations
• Communication
• Business acumen
• Problem analysis & solution
• Ownership
• Vision & values
• Collaboration & teamwork
• Development (personal & others)
• Change & innovation
• Empowering & Motivating Others
• Managing Performance

Supervisory Responsibilities

This position manages all employees of the department and is responsible for the performance management and hiring of those employees.

Required Education and Experience

• Bachelor’s degree in Finance/Business Administration or related field
• 3 years of experience in a similar job is required or equivalent combination of education and experience banking and/or lending industry
• Prior managerial experience
• Good understanding of financial products, loan documentation, and business objectives of a real-estate lending department
• Successful completion of approved real-estate training program.
• Attention to detail
• Strong knowledge of Microsoft Office
• Good communication, negotiation and presentation skills
• “Employee must comply with all requirements related to the Secure and Fair Enforcement Mortgage Licensing Act of 2008 (SAFE Act) and its corresponding regulations, including, but not limited to, obtain and maintain an active record and a unique identifier within the Nationwide Mortgage Licensing System and Registry (NMLSR), continue to meet said record and associated minimum register standards, including any applicable continuing education courses set forth by the Safe Act.”

Other Duties Disclaimer

Please note this position profile is not designed to cover or include a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

First Bank Florida is a proud to be an Equal Employment Opportunity Employer and takes affirmative action to employ Women, Protected Veterans, People with Disabilities and Minorities regardless of gender identity, sexual orientation, and any other legally protected status.