Company Description
Pilot Company is an industry-leading network of travel centers with more than 30,000 team members and over 750 retail and fueling locations in 44 states and six Canadian provinces. Our energy and logistics division serves as a top supplier of fuel, employing one of the largest tanker fleets and providing critical services to oil operations in our nation's busiest basins. Pilot Company supports a growing portfolio of brands with expertise in supply chain and retail operations, logistics and transportation, technology and digital innovation, construction, maintenance, human resources, finance, sales and marketing.
Founded in 1958 by Jim A. Haslam II and currently led by CEO Adam Wright, our founding values, people-first culture and commitment to giving back remains true to us today. Whether we are serving guests, a fellow team member, or a trucking company, we are dedicated to fueling people and keeping North America moving.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status or any other characteristic protected under applicable federal, state or local law.
Military encouraged to apply.
Job Description
The purpose of this job is to support the Manager, Brand Marketing and assist in the development and execution of brand marketing strategies across all company channels.
Essential Functions
Strengthens brand equity by assisting in the development and execution fully integrated marketing programs
Partners closely with Manager, Brand Marketing on the development of category marketing strategies
Deliver marketing programs on time and on budget
Assist Manager, Brand Marketing with managing agency partners by actively participating in agency meetings and providing feedback
Develop project briefs, manage projects and provide feedback to ensure output supports brand strategy
Collaborate on the creative process including copy writing, graphic design and digital design
Evaluate and track campaign performance; actively look for improvement opportunities
Analyze research to build insights-driven marketing programs and to understand category and competitive trends
Collaborate with cross-functional team members to drive overall brand strategy
Maintain competitive analysis, including competitive store and market visits
Model behaviors that support the companys common purpose; ensure guests and team members are supported at the highest level
Ensure all activities are in compliance with rules, regulations, policies, and procedures
Complete other duties as assigned
Qualifications
Specialized Knowledge
Competencies
Excellent verbal and written communication skills
Strong organizational skills and attention to detail
Strong project management skills and ability to multi-task
Ability to analyze, think critically, and problem solve
Ability to work independently or collaboratively within a group
Ability to think creatively and identify new solutions
Ability to work effectively in a fast-paced, dynamic environment
Ability to communicate professionally with all corporate levels, vendors, and customers
Comfortable with changing technology
Additional Information
All your information will be kept confidential according to EEO guidelines
Travel required less than 25%
General office work requiring sitting or standing for long periods of time