Digital Marketing Supervisor

job
  • Pacific Life
Job Summary
Location
Newport Beach ,CA 92659
Job Type
Contract
Visa
Any Valid Visa
Salary
PayRate
Qualification
BCA
Experience
2Years - 10Years
Posted
05 Feb 2025
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Job Description

Job Description:Providing for loved ones, planning rewarding retirements, saving enough for whatever lies ahead - our policyholders count on us to be there when it matters most. It's a big ask, but it's one that we have the power to deliver when we work together. We collaborate and innovate - pushing one another to transform not just Pacific Life, but the entire industry for the better. Why? Because it's the right thing to do. Pacific Life is more than a job, it's a career with purpose. It's a career where you have the support, balance, and resources to make a positive impact on the future - including your own.We're actively seeking a talented Digital Marketing Supervisor to join the Institutional Division. This role will be hybrid and based in our Newport Beach, CA office. How you'll help move us forward:Supervise the continued growth of the digital media strategy for Pacific Life's Institutional DivisionPrescribe effective digital distribution methods for marketing pieces in the content libraryEvaluate data analytics and recommend content optimizations to enhance engagement and achieve strategic goalsContinuously assess marketing performance to identify trends, develop strategic adjustments, and deliver innovative contentAdvise internal clients on digital platform requirements, including website and social media applications, ensuring alignment with marketing objectivesBuild effective ad managed campaigns via social platforms and ad partnersCurate and maintain marketing content on the Institutional Division's website and social media channelsPromote social media advocacy by engaging and empowering internal stakeholdersUtilize Salesforce CRM and Marketing Cloud to build, maintain, and drive audience journeysWork closely with and alongside designers, art directors, content marketers, and enterprise partnersPresent innovative digital concepts to peers and leadership, securing buy-in and driving implementationAdapt to evolving trends and technologies within the digital engagement landscape to maintain competitive advantage.Work with the team to assist in the development and implementation of digital content strategiesCreate original concepts for marketing campaigns, working individually and as a part of a creative teamConsult and advise internal clients concerning project requirementsMinimum qualifications & experience:Bachelor's degree in Social Media Marketing Digital Communications, Consumer Behavior, or equivalent experience5+ years' experience immersed in developing and implementing digital strategies with proven results and managing direct reports (please provide examples)Advanced Salesforce Marketing Cloud experienceFamiliarity with the Adobe Creative SuiteProven experience with ad managed campaigns, Google Ad Words, and current SEO optimization trendsThe ability to see through the lens of a device-driven audienceThe ability to self-start and embrace innovationAdvanced experience with B2C communication over social platformsFamiliarity with writing keyword-rich content for SEOKnowledge of managing advertising campaigns through key online social platformsStrong organizational, interpersonal, communication, and presentation skillsFinancial fluency and interest in social impact investing is a plusFormal education in the field of data analytics is a plus#LI-KB1#LI-HybridYou can be who you are.People come first here. We're committed to a diverse, equitable and inclusive workforce. Learn more about how we create a welcoming work environment through Diversity, Equity, and Inclusion at What's life like at Pacific Life? Visit Instagram.com/lifeatpacificlife. Benefits start Day 1. Your wellbeing is important. We're committed to providing flexible benefits that you can tailor to meet your needs. Whether you are focusing on your physical, financial, emotional, or social wellbeing, we've got you covered.Base Pay Range:The base pay range noted represents the company's good faith minimum and maximum range for this role at the time of posting. The actual compensation offered to a candidate will be dependent upon several factors, including but not limited to experience, qualifications and geographic location. Also, most employees are eligible for additional incentive pay.$108,000.00 - $132,000.00Your Benefits Start Day 1 Your wellbeing is important to Pacific Life, and we're committed to providing you with flexible benefits that you can tailor to meet your needs. Whether you are focusing on your physical, financial, emotional, or social wellbeing, we've got you covered.Prioritization of your health and well-being including Medical, Dental, Vision, and Wellbeing Reimbursement Account that can be used on yourself or your eligible dependentsGenerous paid time off options including: Paid Time Off, Holiday Schedules, and Financial Planning Time OffPaid Parental Leave as well as an Adoption Assistance ProgramCompetitive 401k savings plan with company match and an additional contribution regardless of participationEEO Statement:Pacific Life Insurance Company is an Equal Opportunity /Affirmative Action Employer, M/F/D/V. If you are a qualified individual with a disability or a disabled veteran, you have the right to request an accommodation if you are unable or limited in your ability to use or access our career center as a result of your disability. To request an accommodation, contact a Human Resources Representative at Pacific Life Insurance Company.

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