Hims & Hers Health, Inc. (better known as Hims & Hers) is the leading health and wellness platform, on a mission to help the world feel great through the power of better health. We are revolutionizing telehealth for providers and their patients alike. Making personalized solutions accessible is of paramount importance to Hims & Hers and we are focused on continued innovation in this space. Hims & Hers offers nonprescription products and access to highly personalized prescription solutions for a variety of conditions related to mental health, sexual health, hair care, skincare, heart health, and more.
Hims & Hers is a public company, traded on the NYSE under the ticker symbol “HIMS”. To learn more about the brand and offerings, you can visit hims.com and forhers.com .
About the Role:
The ideal candidate has a track record of success in roles at growing companies, ideally at a tech, healthcare, or consumer startup. You love both building and optimizing, and both strategizing and doing. You are a structured and creative thinker, able to toggle easily between the big themes and the little details. You love data and customer insights, and you can prove your ability to learn new systems quickly. And you love working with smart colleagues of varied expertise who share a commitment to putting the customer first!
You Will:
Manage the entirety of the paid social performance budget for our largest and foundational product category: Sexual Health. You will be fiscally responsible for an annual budget well into the 10-figures, and held to strict CPA and ROAS targets.
Partner with the product managers, product marketers, and editorial teams to identify and address business opportunities.
Seamlessly triangulate between MMM, MTA, and Conversion Lift Study readouts to guide your investment strategy.
Coach junior talent on your team.
Analyze impact, rapidly testing hypotheses and conducting data analysis with a goal of constantly improving the metrics.
Collaborate with Creative, Integrated Marketing, Marketing Analytics, and Product Marketing to develop and execute a testing strategy and roadmap across measurement, creative, and in-platform optimizations.
Manage the creative production roadmap with external performance creative agencies as well as in-house creative teams.
Work closely with our Meta account team, navigating Alphas, Betas, and measurement opportunities.
Specialize in applying complex/ambiguous data to surface actionable insights and strategies across the customer journey.
Launch new and experimental marketing channels in search of sustainable growth.
Lead cross-functional teams on projects to help us grow.
Continuously build business relationships across functional teams.
You Have:
Bachelor's Degree preferably with a focus in an analytical field Required.
12+ years of professional experience with evidence of increasing responsibility in e-commerce marketing and owning a budget required.
Experience owning an annual performance budget in the 10-figures.
Prior public company experience required.
Deep experience in marketing measurement.
Experience with marketplaces or past consulting experience is a plus.
Strategic and tactical experience designing, building, and executing scalable processes from scratch, ideally in an operations-intensive environment.
Exceptional quantitative skills and aptitude.
Strong communication skills and attention to detail.
Creative problem-solver with excitement to work on cross-functional teams and projects.
Our Benefits:
Competitive salary & equity compensation for full-time roles.
Unlimited PTO, company holidays, and quarterly mental health days.
Comprehensive health benefits including medical, dental & vision, and parental leave.
Employee Stock Purchase Program (ESPP).
Employee discounts on hims & hers & Apostrophe online products.
401k benefits with employer matching contribution.
Offsite team retreats.
We are focused on building a diverse and inclusive workforce. If you’re excited about this role, but do not meet 100% of the qualifications listed above, we encourage you to apply.
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