Minimum: USD $65,000.00/Yr.
Maximum: USD $75,000.00/Yr.
Senior Account Executive - Remote within the U.S.
We are seeking a highly organized and detail-oriented professional to lead the execution of Kenvue's consumer promotional activities at Walgreens (and potentially CVS). This role will focus on optimizing consumer promotions through analysis, testing, and a deep understanding of retail trends. The ideal candidate will be the subject matter expert for Walgreens consumer promotions, ensuring smooth campaign execution across digital and traditional media, including platforms like Quotient, Ibotta, and Free-Standing Inserts (FSIs).
Key Responsibilities
General:

• Lead the execution of Kenvue's consumer promotional activities at Walgreens, ensuring alignment with strategic goals.
• Analyze performance data to identify trends, opportunities, and areas for improvement.
• Serve as the primary expert on consumer promotions at Walgreens, leveraging insights into retail and promotional trends.

• Oversee the end-to-end setup of digital and in-store promotions, including "Only For You" digital coupons, FSIs, and Ibotta rebates.
• Manage vendor estimates, contracting, and portal setup to support promotional activities.
• Track promotional assets, including barcodes/OCRs, creative submissions, and budget allocations to ensure timely and error-free execution.
• Key tasks include:
• Submitting estimate requests and tracking approvals with vendors like Quotient and Ibotta.
• Coordinating UPC and product priorities and preparing pack shots for promotional campaigns.
• Monitoring CEDR requests, OCR tracking, and invoice records.
• Setting up and submitting offers in digital portals like Quotient and Ibotta in advance of launch dates.
• Sending proofs for final approvals before campaign launches.

• Build and maintain strong relationships with key vendors, including Neptune, Catalina, Ibotta, and FSI partners.
• Coordinate timely estimates, contract offers, and necessary deliverables from all vendors.
• Join weekly vendor calls to ensure alignment on launch timing, requirements, and deliverables, and follow up with updates and action items.

• Lead weekly status meetings with clients to provide updates on campaign performance, financial status, and any ad-hoc requests.
• Maintain thorough documentation of all meetings, action items, and outcomes in Kenvue's Walgreens CFT SharePoint.

• Oversee and track promotional budgets, including cost estimates, final spending, vendor invoices, and proof of performance to ensure compliance and efficiency.

• Conduct bi-annual offer analysis in collaboration with vendor partners to assess promotional effectiveness.
• Present insights, identify competitive gaps, and make recommendations for optimization to stakeholders and leadership.

• Collaborate cross-functionally with category, retailer, and brand teams to align on campaign objectives and strategy.
• Provide strategic leadership by leveraging best practices and historical performance data to develop promotional calendars and optimize offer structures.

• Experience: 4-6 years in consumer promotions, digital marketing, or retail marketing, preferably within the CPG industry.
• Technical Skills: Proficiency with platforms like Quotient, Ibotta, and FSI distribution channels, along with Microsoft Office and SharePoint.
• Promotional Knowledge: Strong understanding of digital coupons, FSIs, OCR, promotional budgeting, and performance metrics.
• Analytical Mindset: Data-driven with the ability to extract insights and drive optimizations.
• Relationship Management: Skilled in managing vendor relationships, client communication, and cross-functional collaboration.
• Organized & Detail-Oriented: Able to manage multiple projects simultaneously, with a proactive approach to problem-solving.