Job Title: Sr. Account Manager

Department: Marketing

Reports To: Marketing Operations Manager

Location: York, PA

Employment Type: Full-Time

Job Summary:

As a Senior Marketing Manager, you will serve as the strategic lead and trusted advisor for key client accounts, ensuring the development and implementation of high-impact marketing strategies. This client-facing role requires a seasoned marketing professional that will lead and/or support marketing strategies and planning, build and maintain relationships through strong and personable management skills, and can drive business growth. You will collaborate closely with cross-functional teams and client executives to monitor and deliver measurable results, while meeting deadlines and exceeding expectations.

Key Responsibilities:

Client Relationship Management:

• Act as the primary liaison between the agency and assigned clients, fostering long-term, positive relationships.
• Provide proactive and responsive service to clients, understanding their business goals and translating them into actionable marketing strategies.
• Educate and communicate with internal teams on clients’ goals and audience dynamics to ensure alignment.
• Draft and present comprehensive marketing plans, budgets, and proposals tailored to clients' needs, as requested.

Strategic Marketing Planning & Implementation:

• Lead the planning and execution of strategic marketing initiatives.
• Oversee the internal execution of approved plans to ensure deliverables are met on time and within budget.
• Monitor the effectiveness of marketing initiatives and provide data-driven recommendations for continuous improvement.

Financial Oversight

• Provide detailed job estimates to clients, ensuring transparency and alignment on project scopes.
• Manage client budgets, billing processes, and financial reporting, as required.

Collaboration and Communication:

• Work collaboratively with internal teams, including creative, digital, project management, and third-party vendors to deliver results.
• Develop and inform teams on creative briefs and other details that are required for the success of each project and to help maintain efficiencies.

Qualifications:

• Education: Bachelor’s degree in marketing, business, or communications.
• Experience: 5+ years of experience in a senior marketing role with client-facing responsibilities.

Skills:

• Both a left and right brain thinker. Creative yet analytical.
• Proven ability to develop and execute strategic marketing plans and campaigns.
• Strong experience in business development, sales, and pitching proposals.
• Exceptional communication, presentation, and interpersonal skills.
• Ability to manage multiple projects and deadlines in a fast-paced environment.
• Proficiency in project management tools and marketing software.

Core Values:

• Drive, Compassion, Accountability, and Integrity

Working Conditions:

• Full-time, hybrid position.
• May require occasional travel to meet with clients, attend industry events, or conduct on-site research.