Job Description: - Brand Leadership.
- bility to articulate a clear vision of the Essilor brand initiatives that inspire a shared vision among partners.
- Ensure consistent, integrated campaigns and communications across consumer engagement points.
- Initiative Development & Implementation.
- Oversee the identification and development of integrated marketing campaigns to support key brand initiatives.
- Collaborate and partner with both internal & external cross-functional teams to ensure consistent, integrated campaigns and communications across consumer engagement touch points.
- New Idea Development.
- Develop and implement test-and-learn initiatives as appropriate based on opportunities, consumer insights and industry trends.
- Marketing Analysis.
- nalyze the effectiveness of marketing efforts to identify and recommend opportunities to enhance current and future marketing initiatives.
- Team Development. Manage, motivate and develop team members.
Mandatory And/Or Minimum Requirements:
- Experience in creating and executing marketing communications, campaigns, strategies, and plans.
- Strong analytical skills to assess program efficacy and make informed strategic decisions while providing program reporting to all impacted commercial teams
- bility to meticulously manage budgets.
Desirable Attributes/Qualifications:
- Excellent written and verbal communication skills.
- Strong organization skills and attention to detail.
- bility to handle multiple projects, set priorities, and drive results in a fast-paced environment.
- bility to lead and/or work in cross-functional groups.
- Good interpersonal skills.
Required levels/ Years of Experience Education:
- bachelor's degree, minimum of 1-3 years' experience in sales and marketing.