Marketing Director

job
  • Cabanas Law Firm
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Job Summary
Location
Pembroke Pines ,FL 33084
Job Type
Contract
Visa
Any Valid Visa
Salary
PayRate
Qualification
BCA
Experience
2Years - 10Years
Posted
06 Feb 2025
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Job Description

Cabanas Law Firm is seeking a full-time Marketing Director to lead and execute strategic marketing initiatives for our expanding family law practice. As the Marketing Director, you will oversee the firms overall brand presence, lead generation strategies, and client engagement, ensuring that we reach individuals in need of compassionate and expert divorce and mediation services. If you are a results-driven marketing professional, passionate about making a positive impact and a difference, we want to hear from you! Responsibilities: The Marketing Directors primary duties include: Developing and implementing a comprehensive marketing plan to strengthen the firms brand and expand its reach. Leading digital marketing campaigns, including SEO, PPC, email, and social media, to drive client inquiries and consultations. Managing content creation for blogs, newsletters, social media, and client-facing materials, ensuring alignment with the firms tone and mission. Monitoring and analyzing marketing metrics to evaluate campaign performance and inform future strategies. Collaborating with the legal team to create educational and client-focused materials that communicate the firms expertise and values. Identifying and pursuing opportunities for community engagement and partnerships to enhance the firms reputation. Qualifications: The ideal Marketing Director will have: A bachelors degree in Marketing, Business Administration, Communications, or a related field. At least 5 years of experience in marketing, preferably within the legal, professional services, or in any related industry. Strong proficiency in digital marketing tools and platforms, including Google Ads, social media advertising, and analytics tools. Exceptional written and verbal communication skills, with the ability to create compelling content tailored to diverse audiences. Experience in managing marketing budgets and delivering measurable ROI. Strong leadership and project management skills, with the ability to manage multiple campaigns and deadlines simultaneously. Compensation: $100,000 - $130,000 Base + Performance Bonus

The Marketing Directors primary duties include: Developing and implementing a comprehensive marketing plan to strengthen the firms brand and expand its reach. Leading digital marketing campaigns, including SEO, PPC, email, and social media, to drive client inquiries and consultations. Managing content creation for blogs, newsletters, social media, and client-facing materials, ensuring alignment with the firms tone and mission. Monitoring and analyzing marketing metrics to evaluate campaign performance and inform future strategies. Collaborating with the legal team to create educational and client-focused materials that communicate the firms expertise and values. Identifying and pursuing opportunities for community engagement and partnerships to enhance the firms reputation. Managing the firms marketing budget and negotiating contracts with vendors and external marketing partners.

Compensation:
$100,000-$130,000 per year

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