Job Title: Head of Communications
Employment Status: Full-time
Office Hours: Monday - Friday, in-office with 1 day WFH option
Location: Boston, Massachusetts
Salary: $120,000 - $160,000 base + possible performance bonus + equity options

The role

We are looking for a leader to bring the Ketryx brand dynamically to life by overseeing external communications. You will own awareness, coverage, and engagement goals across all earned and owned channels by primarily leading the development and execution of public relations and social media strategies and campaigns. Reporting to the CMO, you will work closely with marketing, sales, and product teams to ensure that all communications are aligned with our brand identity and business objectives. Your role will involve synthesizing complex technical information into clear, compelling messages that resonate with our target audiences. This position offers a unique opportunity to shape the voice of an innovative company poised to make significant strides in the medical device industry.

About you

If you find yourself energized by the challenge of solving complex problems and paving new paths, this opportunity might be perfect for you. Ideal for those with a passion for creating processes, tools, and content from the ground up, this role is made for individuals who thrive in both setting strategy and execution. You are someone who delights in analyzing word choice, obsessing over developing and refining communications strategies to make sure we are positioned effectively. Your excitement is palpable when talking about how the whole integrate plan fits together. With a keen eye for detail, you also possess strong organizational skills and ensure every detail is executed flawlessly. Moreover, your ability to prioritize initiatives and adapt to change, all while working efficiently, sets you apart. This role is for those ready to embrace the dynamic nature of marketing, contributing significantly to our team with their unique blend of skills and enthusiasm.

Responsibilities

1. Develop Ketryx’s PR, analyst relations, and related internal communications strategies. Own execution of associated plans, including scope, content, target outcomes, key metrics and measures, and required inputs and resources to deliver.
2. Cultivate relationships with journalists and media outlets to secure high-impact coverage. Manage press releases, media briefings, original content, and public relations events.
3. Create narratives and the corporate messaging platform utilized across channels that position Ketryx as a thought leader.
4. Drive consistency and cohesion of all corporate messaging and thought leadership communications for the company across all communications channels (e.g. website, social, press, etc).
5. Build and maintain a speaking calendar and secure slots for the CEO and other company thought leaders at key events aligned with business objectives.
6. Create a strategy and pipeline of compelling, sharable content and newsworthy updates tailored to social media channels (LI, X, Reddit) that drive engagement.
7. Regularly analyze results and create data-informed snapshots that communicate performance to executives & employees.
8. Manage the planning and execution of our Owned events like Workshops, Customer Events, and Customer Advisory Board.
9. Coach company spokespeople, including challenging senior executives, to optimize the success of press interviews, video creation, social media, and public speaking.
10. Establish initial federal government engagement strategy.

Required Skills

1. 10+ years of communications experience in corporate communications, marketing communications, or public relations.
2. 2+ years each in an agency and a high-growth start-up.
3. Excellent organizational skills.
4. A phenomenal written and verbal communicator who can tell concise, persuasive stories to all levels and empower their teams to do the same.
5. Extensive experience in partnering with senior executives and developing content in their voice and style.
6. A self-motivated go-getter who operates independently, works effectively on multiple projects, gets it done, and thrives in a fast-paced environment.
7. Local to Boston with the ability to travel as needed.
8. Preferred: Background in software engineering or quality assurance.