Who we are

Lightricks is a pioneer in innovative technology that bridges the gap between imagination and creation. With a mission to push the limits of technology to reimagine the way creators and brands express themselves, the company brings a unique blend of groundbreaking computational graphic research and generative AI to every user experience. Just take our award-winning photo and video editing apps, Facetune, Videoleap, and Photoleap, for example and our most recent product, LTX Studio, which is an all-in-one AI digital storytelling platform that gives users complete control over their creations.

Our brand collaboration vertical, Popular Pays, brings together like minded brands and creators, facilitating their collaboration, offering opportunities for brand deals and creator powered content creation. As the leading platform for agile advertising, the Popular Pays' platform makes it easier for brands to find and manage partnerships while helping creators monetize their talents and content.

Facetune, Lightricks' flagship photo & video selfie editing app, is seeking a creative and dynamic Social Media and Community Manager to elevate our brand presence and engage with our diverse user base of content creators, influencers, and social media enthusiasts.

Popular Pays, is a leading B2B web platform by Lightricks, connecting brands with creators to scale content production and campaigns through influencer marketing. We're seeking a skilled B2B Social Media and Community Manager to elevate our brand presence and foster relationships within the marketing and creator ecosystem.
What you will be doing:

• Develop and execute a comprehensive B2B social media strategy across LinkedIn, Instagram, Twitter, and other relevant platforms, while differentiating the strategies for Brands on one side, and creators on the other.
• Create engaging content that highlights our value proposition, success stories, and industry insights
• Help position Popular Pays as an AI industry leader, organically driving brands and creators into the platform.
• Build a community for our creators in the US, and engage them with our platform and brands through online efforts (newsletters, webinars, etc.) and offline events (conferences, dinners, happy hours, meetups, etc.)
• Create and manage communities and partnerships with our leading partners: Amazon, Meta, and TikTok.
• Collaborate with the marketing team to align social efforts with broader lead generation and sales enablement initiatives
• Monitor industry trends and competitor activities to inform our content strategy
• Analyze social media metrics and provide regular performance reports, focusing on engagement, lead generation, and brand awareness
• Cultivate relationships with industry influencers and potential brand partners

Your skills and experience:

• 3+ years of experience in B2B social media management, preferably in marketing technology or creator economy sectors
• Proven track record of growing engagement and generating leads through social media
• Proven experience in community management, both online and offline
• Excellent written and verbal communication skills, with the ability to translate complex concepts into compelling content
• Strong understanding of B2B social media strategies,
• Experience with social media management and analytics tools
• A data-driven approach to strategy and content creation
• Familiarly with influencer marketing and working with content creators - an advantage

Key qualities:

• Strategic thinker with a passion for B2B marketing and the creator economy
• Excellent interpersonal skills and ability to build professional relationships online
• Proactive problem-solver with strong attention to detail
• Ability to work independently and collaboratively in a fast-paced environment
• Adaptable and eager to learn new technologies and industry developments

Expected Salary range is $90,000-$120,000

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