Overview

Director of Marketing Job Description:

• Competitive Pay. Hybrid schedule. Make a difference and love doing it.
• We are a small, employee-centric organization driven by our collective commitment to ABA excellence.

Who We Are:

With nearly 1000 employees strong across 16 states and numerous clinics, we are on a mission to provide compassionate and high-quality care to our pediatric patients. Our promise is to foster an inclusive and impactful work environment where every team member can thrive both professionally and personally. If you are passionate about making a difference and want to contribute to a team that values dedication and compassion, join Golden Steps ABA in our commitment to excellence in patient care and team success.

Responsibilities

A day in the life:

• Craft strategies for all Marketing, including Digital, Advertising, Communications and creative.
• Set, monitor and report on departmental goals.
• Design branding and growth strategies.
• Ensure our brand message is strong and consistent across all channels and marketing efforts. (like events, email campaigns, web pages and promotional material).
• Analyze consumer behavior and determine customer personas.
• Identify opportunities to reach new market segments and expand market share.
• Monitor competition (acquisitions, pricing changes and new products and features).
• Coordinate marketing efforts to boost brand awareness.
• Participate in planning of company objectives.
• Other tasks as assigned.

Qualifications

What you'll bring:

• Solid knowledge of web analytics Experience running successful marketing campaigns
• Extensive knowledge of SEO, Facebook and Google Ads

• Leadership skills with the ability to set and prioritize goals.
• A self-starter with strong organizational and follow-up skills.
• Must have the ability to work under deadlines and be able to demonstrate excellent verbal and written communication, organizational skills, and confidentiality.
• Analytical mind
• Bachelor's Degree
• MA (preferred)

#CORP123

Benefits

What you will love most about Golden Steps ABA:

• Unmatched Culture - Through our quarterly team outings, summer events and holiday celebrations, we are intentional about creating connection.
• Diversity & Inclusion- We believe that a team made up of unique individual perspectives is key to creating a collaborative environment of shared ideas.
• Growth & Advancement - Our commitment to a hire-to-retire culture means that we provide our employees with unmatched opportunities for career advancement and professional development.
• Commitment to Continuing Education - We offer all employees tuition scholarship discounts at our partner universities to work towards their individual career goals.
• Employee-Centric Organization - Our team members are at the heart of everything we do and every decision we make. We believe that a happy and engaged team provides premium therapy to our kiddos.
• Continuous Mentorship - We carefully choose our clinical leaders based on their dedication to being accessible, attentive, and purposeful with the RBT reams they lead.
• Our Added Perks - We offer competitive PTO, Paid sick leave, health/dental/vision benefits, AND 401K with match.

Golden Steps ABA provides equal employment opportunity to all persons without regard to race, color, religion, creed, age, marital status, sexual orientation, gender identity or expression, citizenship status, national origin, ethnicity, military/veteran status, or disability which can be reasonably accommodated without undue hardship, or any other classification protected by law. This applies to all terms and conditions of employment including recruitment, hiring, compensation, training, promotions, terminations, layoffs, transfers and leaves of absence.