The Sales and Events Manager will serve as a primary point of contact for group dining and event sales for Urimat Hospitality. The Manager will develop infrastructure to maximize sales opportunities, develop sustainable relationships within target groups and ultimately generate business for the restaurants. They will collect and update information about community and target markets; design, implement and host events within the restaurant for sales and marketing opportunities, and attend offsite events to draw business into the restaurant. The Manager will actively seek out new events business to meet or exceed monthly sales goals.
Job Functions/Responsibilities
- Proactively develop client relationships through outreach to specific market targets.
- Manage full sales and planning cycle for on-premises large groups and events from 8 to 150 guests.
- Serve as main point of contact for clients through the planning process.
- Clearly define guest expectations, anticipate needs, and ask questions to ensure a positive experience.
- Create detailed Banquet Event Orders (BEOs) for each large group and private dining booking, exercising a thorough understanding of menu and products.
- Liaise with restaurant operations team for special requests and to communicate all event execution plans.
- Coordinate external event vendors as needed (Party Rental, florals, security, etc.)
- Collect and share client feedback with the management team.
- Update all sales and events materials on a regular basis, incorporating internal and client feedback.
- Maintain accurate event, payment and customer records.
- Develop and implement sales and marketing goals and strategies to increase overall and private event business, in tandem with the Executive Director.
- Build and nurture relationships with corporate and social event planners to ensure Urimat Hospitality is at the forefront of their options for events fostering loyalty and repeat business.
- Create a detailed database of key sales and events targets.
- Assess results regularly and creatively brainstorm new cost-effective programs to generate awareness and trial among target audience segments.
- Review and execute on monthly goals with Executive Director.
Knowledge, Skills and Experience
- Three to five years of private dining or catering sales, restaurant event coordination or retail experience is required. Prior front-of-house restaurant or catering experience is a plus.
- Strong food and beverage knowledge, and interest in learning about cultural traditions.
- Must have a high comfort level actively engaging guests and colleagues across the organization.
- Exhibits strong telephone, email, and interpersonal communication skills, as well as exceptional organizational and time management skills.
- Consistently demonstrates a positive and team-oriented attitude.
- Excellent written and verbal communication skills; familiarity with basic social media marketing principles.
- Ability to analyze and report data accurately.
- Comfortable working independently, taking initiative to identify and accomplish tasks.
- Ability to creatively problem solve and overcome obstacles to achieve goals.
- Excels in a fast-paced, ever-changing, and high growth company.
- Continuous desire for learning and self-improvement by maintaining a student mentality and asking questions.
- Actively solicits and accepts feedback on performance.
- Embraces Urimat’s Mission and Service Values to be able to represent the company to the public.
- Consistently demonstrates positive, professional demeanor to both guests and team.
- Knowledge and comfort level with Google Workplace, Tripleseat. Reservations platforms SevenRooms, Tock and Open Table a plus.
- Knowledge and appreciation of Korean cuisine is a plus
Equal Employer Opportunity Statement
We provide equal employment opportunities (EEO) to all applicants for employment without regard to race, color, religion, gender, national origin, age, disability or genetics. In addition to federal law requirements, we comply with applicable state and local laws governing non-discrimination in employment.
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