Welcome aboard VSSL. It’s pronounced “vessel”, but we’re more than a ship—we’re a fast, agile digital agency of brand builders, campaign makers, website creators, and more. Our mission is to set the course for our clients, creating bold digital marketing experiences that propel brands to success. Our crew brings vision, strategy, spirit, and loyalty to the challenge of helping clients stand out in today’s aggressive, crowded, and fast-changing digital world. And that's exactly what we’re looking for in the Demand Generation Coordinator role.

We’re seeking a customer-focused, detail-oriented full-time Demand Gen Coordinator to join our team. With a passion for performance marketing, this individual will support the Demand Generation team – from paid media, to SEO to social media – to ensure projects are being executed correctly and that client expectations and deadlines are being met consistently. 

The ideal candidate is creatively-minded and performance-driven, with a strong ability to collaborate and solve problems, and who can manage multiple fast-paced projects at once. Applications should have a good understanding of paid search advertising and have a solid understanding of what search engine optimization is and tactics to improve client performance. Experience with social media for b2b businesses is a plus.

Responsibilities

• Identifying and prospecting for link-building opportunities
• Collaborating with freelance writers to create SEO-optimized content
• Managing customized, manual guest post outreach campaigns
• Budget tracking, reporting, and basic optimization for paid media advertising campaigns
• Social media calendar management, community engagement, and copywriting support
• Coordinating project resources for high quality execution of projects on time and within budget
• Provides a critical quality assurance eye on client deliverables
• Helps build, maintain, and execute timelines
• Vets and analyzes project feedback
• Supports internal project and process management cross-department
• Reports to Director of Demand Generation and supports the Demand Generation team 
• Other duties as assigned

Requirements

• Bachelor’s degree or equivalent experience required 
• 1-2 years of marketing experience (agency experience preferred)
• Understanding and appreciation for an entrepreneurial environment and the resilience required to succeed 
• Stays up-to-date on the latest marketing trends and best practices
• Must have strong organization and project management skills
• Excellent verbal and written communication skills, able to build rapport with people quickly and easily
• Must be able to manage high-volume of multiple priorities and meet deadlines
• High level of self-accountability to ensure work is done well and team goals are met
• Ability to handle changing priorities, while meeting deadlines
• Experience with ClickUp or similar project management software is a plus
• Experience with WordPress, HTML, and HubSpot is preferred
• Proactivity, curiosity, creativity and a sense of humor is a must

Make Sure We’re Your Kind of Crew

This crew succeeds because we’ve got each other’s backs. We’re quick to offer help and accept it when needed. We’re flexible enough to wear whatever hat needs wearing. And we love a good fight—if it’s for the crew, our clients, or an idea we believe in. That’s how we get to our destination: working as one crew to build lasting brands that stand out.

Every member of the VSSL crew lives by our values:

We are One Crew

The strongest crew is one that works (and celebrates) together. That’s because none of us is as smart as all of us. Through everything, we always have each others’ backs.

Communication is Our Compass

Clear communication is our guide. We’re open with our thoughts and open-minded towards others. We’re always respectful—but we don’t sugarcoat s**t.

Quality is our Course

Our people and our work are our greatest assets. That’s why we don’t compromise when it comes to our crew, our clients, and our work. We deliver the best—every damn time.

All Hands on Deck

We know how to solve problems together by staying focused on creative solutions. We aren’t fazed by challenges or risk-taking. In fact, that’s where we thrive.

Up Spirits!

We’re a tight-knit group—we celebrate our wins and have fun along the way. Each crew member contributes to our collective success. “Up Spirits!” is our rally cry when the grog starts flowing.

Caring for our Crew

We were named one of San Diego’s Best Companies to work for in 2022 and 2023, and one of San Diego's Best and Brightest Companies to Work For in 2018 and 2019. Benefits include:

• Medical, Dental, and Vision
• 401(k) match
• Flexible Spending Account
• Generous PTO
• 9 Paid Holidays, with a holiday shutdown
• Bi-annual profit sharing
• Communications stipend
• Fun company events and volunteer opportunities

VSSL is a proud member of 1% for the Planet, pledging to give back one percent of our annual sales to organizations focused on the environment.

We strongly promote diversity, equity, and inclusion through our grassroots program, which cultivates an inclusive workplace and empowers our team to make positive change through education, discussion, and giving back. This includes regular team learning, with donation and volunteer opportunities. We provide equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, genetics, sexual orientation, gender identity or gender expression.

PLEASE NOTE: We take hiring very seriously. Although we are unable to follow up with every applicant, we do our best to run a thorough process for candidates to identify potential fits.