Job Description
.JOB DUTIES AND RESPONSIBILITIES
The following statements are intended as general examples of the duties of this position and are not all-inclusive for specific positions. Other reasonable duties may be assigned.

1. Carry out our company Mission, Vision and Values
   1. Our Mission - To create the extraordinary.
   2. Our Vision - We create spectacular worlds that immerse, inspire, and connect you. We don't perform magic; we create it with excellence.
   3. Our Values
      1. Blaze the Trail - Leadership, integrity, and ownership.
         1. We lead with integrity and courage
         2. We imagine the possibilities and prioritize growth of Team Members and our business.
         3. We think like owners and take pride in finding ways to improve what we do.
      2. All-in on Service - Fun, service, and connection
         1. We create memorable moments for guests and Team Members
         2. We won the Family-Style Service culture
         3. We have fun together while creating extraordinary experiences
      3. Together We Win - Inclusion, care, and teamwork
         1. We are one team
         2. We celebrate our diversity
         3. We care for and respect each other and our communities

1. Display "Family Style Service" to deliver the best experience to our guests:
2. Give a Family Style Service Signature Welcome and Parting interaction- We treat strangers like friends and friends like family.
3. Assist in creating a Strong Team - Strong Teams are those that work together toward a common goal.
4. Display a Positive Attitude- Team Members and Guests expect you to be hospitable; display a genuine desire to reach a positive outcome in every situation.
5. Works with property leadership and regional marketing teams to provide input for marketing tactics and methods and implements agreed upon marketing strategies for the Waterloo property.
6. Coordinates and implements day-to-day marketing initiatives including promotions, events, direct mail, digital marketing, entertainment, marketing collateral and development and compliance of rules.
7. Effectively communicates marketing promotions and events throughout the property and other departments.
8. Coordinates between marketing team and operations departments
9. Manages on-property marketing personnel.
10. Manages operational expenses of the marketing department.
11. Aims to exceed property revenue targets and EBITDA goals.

JOB QUALIFICATIONS

1. 3+ years' experience in casino marketing; at least 2 years' experience as a marketing leader.
2. Has strong reasoning skills.
3. Key skills: Communication (formal and interpersonal), financial analysis, planning, organization, team building.
4. Possess a strong understanding of mass marketing.
5. Understanding of the trends impacting casino visitation.
6. Understanding of how strategies and spend impact revenue and EBITDA.
7. Must be able to lift minimum 50 lbs.
8. Flexible work schedule required - Schedules may vary month to month and could include holidays, nights and/or weekends.
9. Knowledgeable about Microsoft Office software and applications.
10. A College degree is preferred, but not required.