Job Details
Job Location
Store Supply Warehouse Headquarters - Bridgeton, MO
Description
The Marketing Director will play a pivotal role in shaping the overall marketing strategy and driving business growth. This role requires a dynamic leader with a deep understanding of brand development, marketing communications, digital marketing, and customer engagement. The Marketing Director will oversee direct-to-customer marketing communications, social media, print marketing, and graphic design and ensure a consistent and compelling brand voice and tone across all channels. Key performance indicators (KPIs) will include new customer acquisition, customer retention, brand awareness along with channel performance.
Key Responsibilities:

• Develop and execute comprehensive marketing strategies to drive new customer acquisition, retention, and brand awareness.
• Communicate our brand promises and key differentiators in marketing materials
• Oversee all marketing communications, ensuring alignment with the company's brand voice, tone, and overall identity.
• Manage and grow social media channels, fostering engagement and expanding our digital footprint.
• Lead the graphic design team to produce visually compelling assets that enhance the customer experience and reflect the brand identity.
• Collaborate with cross-functional teams, including product, sales, and operations, to ensure consistent messaging and brand alignment.
• Analyze market trends and customer insights to inform marketing strategies and identify growth opportunities.
• Monitor and report on the performance of marketing campaigns, adjusting strategies to optimize results.
• Develop and manage the marketing budget, ensuring efficient allocation of resources.
• Build and mentor a high-performing marketing team, fostering innovation and collaboration.

Qualifications
Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or related field.
• 7+ years of experience in a senior marketing role, preferably within e-commerce or digital-focused industries.
• Proven track record of developing and executing successful marketing strategies that drive customer acquisition and brand growth.
• Strong leadership and team management skills.
• Exceptional communication and interpersonal skills.
• Proficiency in digital marketing, email, print, and social media management.
• Experience with analytics tools and the ability to interpret data to drive decision-making.
• Creative mindset with the ability to think strategically and execute tactically.

What We Offer:

• Competitive salary and performance-based bonuses.
• Comprehensive benefits package including health, dental, and vision.
• Opportunities for professional growth and development.
• A collaborative and innovative company culture.