Job Title: Digital Marketing Intern
Location: REMOTE
Hours:
Internship Start Date: June 5, 2023, to Jul 7, 2023
Job Summary:
Spectrum360 is a non-profit leader in special education and development for students and adults with autism and related disabilities.
We are seeking a Digital Marketing intern to assist us in paid search marketing efforts. The ideal applicant will have experience in paid search campaign set up and tracking. They will be energetic, self-motivated and bring new ideas about digital marketing.
This position is an opportunity to grow your skills and enhance your resume in a non-profit setting.
Reports to: Director, Communications & Community Relations
Responsibilities for Digital Marketing Intern
- Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score, and other important account metrics
- Conduct keyword research and manage the creation of large keyword lists as well as understand match types
- Build comprehensive PPC structures, inclusive of Campaign, Ad Group, Keyword, and destination URLs
- Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goal
Qualifications for Social Media Intern
- Applicants must be currently enrolled in a full-time accredited public or private College/University pursuing a degree in Marketing.
- Be in good academic standing.
- US Citizen or permanent resident
- Experience with Google Suite
- Must be a self-starter
- Entry-level understanding of digital marketing, search engine marketing, and search engine optimization.
NOTE: This job description is not intended to be all-inclusive. Intern may perform other related duties as needed to meet the ongoing needs of Spectrum360.