Experiential Marketing Lead, Global Experiences

job
  • META
Job Summary
Location
Menlo Park ,CA 94029
Job Type
Contract
Visa
Any Valid Visa
Salary
PayRate
Qualification
BCA
Experience
2Years - 10Years
Posted
05 Feb 2025
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Job Description

We're seeking a seasoned experiential marketer to join our Global Experiential + Industry Marketing team, focusing on leading, developing and executing immersive physical and digital brand experiences across consumer and industry events. As Head of Experiential Marketing on the Global Experiences team, you will lead a team, strategy and execution supporting Meta's priorities and product launches with a deep understanding of established and emerging technologies. This creative thinker will deliver experiences that break through the noise and showcase our brand, innovative products and their ability to connect people in meaningful ways. A successful candidate will come to the table with established expertise in driving relevant experiences, background working with technology, rooted in strategy and demonstrated managerial skills.Responsibilities Own and develop experiential marketing strategies for global events and activations, while delivering against key performance indicators with measurable results.Lead and drive highly nuanced cross-functional projects and experiences.Provide strategic and tactical direction, take frank feedback, and thrive in a rapid business pace.Build partnerships and relationships with production agencies, creative agencies, and industry to bring strategic concepts to life.Drive 360-degree experiential marketing strategies aligning with Meta's goals.Work with the Decision Science team to define and report measurement metrics.Complex problem solving and the ability to align and drive XFN teams against goals and objectives.Oversee marketing and events budget in close collaboration with finance and planning partners.Lead long-range planning, identify new opportunities, and manage partners, vendors, contractors, and other resources to achieve business objectives while delivering on budget.Exhibit executive leadership presence and comfort interfacing with all levels across communications and presentations.Position includes frequent travel.Minimum Qualifications 10+ years of marketing experience, with a focus on experiential marketing and events.5+ years of experience managing a team.Experience in fostering cross-functional working relationships in an organization to drive impact and influence change.Expertise in developing and producing innovative hybrid, multi-channel experiences.A network of close agency, partner, and vendor relationships.Direct experience managing B2B and B2C experiential programs.Experience in managing a team, setting and executing against a strategy and leading best-in-class programs.Preferred Qualifications Experience in AI, tech, marketing technology, retail, or media industry.Experience in brand marketing, experiential marketing, and creative technology.For those who live in or expect to work from California if hired for this position, please click here for additional information.Locations Data CenterAbout Meta Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram, and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.$150,000/year to $211,000/year + bonus + equity + benefitsIndividual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity, or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.Equal Employment Opportunity and Affirmative Action Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. You may view our Equal Employment Opportunity notice here.Meta is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long-term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support. If you need support, please reach out to #J-18808-Ljbffr

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