MAST Travel Network is looking for a Digital Marketing Manager in Oakbrook Terrace, IL.

This local job opportunity with ID 3040467495 is live since 2025-01-18 13:58:24.

Posted: 10/11/24

Title: Digital Marketing Manager

Reporting to: Director of Marketing & Supplier Relations

Full-Time | Hybrid

MAST Travel Network, an Oakbrook Terrace based travel agency consortium, sales and marketing company seeking a Digital Marketing Manager to join our innovative team. We are seeking an innovative and results-driven Digital Marketing Manager to lead our consumer email marketing efforts, on behalf of our member agencies. This role will focus on developing and executing digital marketing strategies that engage clients, drive brand awareness for our members, and increase sales.

Responsibilities:

Manage B2C Email Marketing Program

Using HTML to build emails in Dreamweaver

Acquiring materials from suppliers / work with suppliers to secure content based on marketing calendar (Roughly 7-8 monthly)

Scheduling promotional content on time

Posting materials to the website

Submit Supplier Billing to Accounting

Provide data reports to members

Work with potential Virtual Assistants or Contractors on building emails

Manage B2C Consumer eNewsletter Program

Working with suppliers to include paid promotions

Writing relevant blog content for the e-newsletter

Sourcing material

Reporting, putting together, and interpreting newsletter analytics to members

Call for additions and edits to advisor lists the 1st of every alternating month, make changes as needed

Managing member data extensions in Salesforce

Introducing social media integration, dynamic and interactive content to the newsletters

Provide data reports to members

Manage Email Journey Program

Implementing email journey program/service for members

Automatic customized email greetings, messages, and reminders

Creating automated paths based on client interaction with the advisor emails

Managing and updating client variable data for each agency

Provide data reports to members

Manage B2B Member Newsletter (3x/week)

Using HTML to build emails in Dreamweaver

Manage the Member News Sponsorship marketing activities. Including scheduling, call for materials and execution in email communications

MAST Staff Misc. and Expectations

Help MAST implement various initiatives in the Virtual/AI, and digital marketing world

Assist with MAST events, preparation, and on-site execution

Other duties and responsibilities assigned by the company

Willing and able to, on occasion, travel out of town and work long days and weekends, performing physical tasks as needed at company and industry events.

Qualifications

3+ years of marketing experience

Content creation skills

Excellent communication and organizational skills

Travel Industry Experience a Plus

Benefits:

Small group health insurance plan with dental

Short-term disability

Simple IRA plan

Generous vacation and time off policies

Hybrid working environment

Maternity/Paternity leave program

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