Composed of acquired marketing, media, and communications agencies and complemented by an advisory service, Acceleration Community of Companies (ACC) was created to guide and advise clients to move quickly and more efficiently with their branding, marketing, and media decisions. With ACC Advisory, the in-house consultancy practice and inter-agency team leader, ACC offers a new and integrative service approach of best-in-class specialized resources, where strategy, technology and creativity converge. With offices in Los Angeles and New York, ACC has rapidly built out much of its operating group and several Advisory clients, including Pepsi, T-Mobile, Fashion Nova, and Canopy Growth, among others.ABOUT ROLEACC is seeking an Account Director to join the team, leading PR planning and creative ideation for an iconic, high-end mass brand (beverage) with a variety of sports, music, CPG and lifestyle extensions/campaigns. A primary focus of this role will be ensuring the account team is maximizing PR strategy/media outreach to deliver positive and impactful results for the client. The ideal candidate will have prior agency experience in PR/marketing, with a strong consumer brand background. This candidate will also have proven experience building PR strategies that meet both corporate and consumer objectives while leading results-driven national and regionally focused PR/comms programs.ADDITIONAL RESPONSIBILITIESServe as a main liaison with brand clients and IAT members/teamsManage day-to-day workflow of account team, including senior-mid level and junior staffDevelop and edit press materials, telling the most cohesive and compelling story for the brand (releases, talking points, etc.)Potential for press outreach from a regional or national levelOversee planning and execution of event activationsPRINCIPAL WORKING RELATIONSHIPSDirect Supervisor: This position will report to the VP, AdvisoryQUALIFICATIONSThe ideal candidate will possess the following knowledge, experience, and skill set:10+ years public relations/marketing experienceBA or BS DegreeExperience working in a collaborative IAT environmentOverseeing workstream flow and delegation while managing an account team of 3+ direct reportsAbility to multi-task and meet deadlines in a fast-paced environmentStrong consumer brand experience (food and beverage preferable)Launching regional and national campaignsClose relationships with top-tier media and influencersExperience with new and social media strategies and campaigns is a plusPR material development (i.e. press releases, talent talking points, pitches, etc.)Experience working with celebrities and experts (interview management, media/messaging training)Experience in working with brands activating at the Super Bowl, Grammys, and other high-profile events is a plusProficient communicator, highly organized and detail-oriented, keen sense of culture (music, movies, entertainment, trends)
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