Work Arrangement: This role is categorized as hybrid. This means the successful candidate is expected to report to Warren, MI three times a week, at minimum.

The Role

Our Global Customer Research group is seeking a dynamic leader to partner with our market researchers, enterprise data analytics, and other cross-functional business teams to drive actionable consumer insights. This leader will guide the development of solutions that unlock the power of holistic data integration, enabling exceptional consumer insights and recommendations by analyzing market research and other internal and external data sources. The ideal candidate will have a blend of technical expertise and strategic vision, and experience in identifying and communicating impactful customer insights.

What You'll Do

• Guide and mentor the Global Market Research team in harnessing the potential of analytics-driven insights and in mastering the art of storytelling.
• Develop a roadmap for analyzing multiple data sources, uncovering hidden patterns, anticipating emerging trends, and identifying the key drivers of consumer behavior, in partnership with GM’s Enterprise Data, Analytics & Insights team
• Guide the development and implementation of advanced data analytics applications for market research, leveraging statistical and AI tools to deepen consumer insights, predict trends, and anticipate market shifts.
• Analyze and interpret large volumes of attitudinal and behavioral data to drive strategic recommendations that inform forward-looking business decisions.
• Generate ad-hoc analysis and reports with actionable recommendations based on the needs of key stakeholders, through ad-hoc data retrieval and analysis from data management systems.
• Foster the adoption of data analytics and visualization tools that translate complex insights into clear, compelling narratives.
• Cultivate a culture of continuous improvement, advising market researchers and portfolio planners on integrated analytics potential and ongoing enhancement of market research methodologies and tools.