Responsibilities:
· Social Media:
o Review monthly social media metrics and reports for accuracy.
o Provide first-pass reviews for monthly content calendars.
o Engage with all social media content daily for each brandsiness unit (BU) through likes, shares, comments, and encouraging others to do the same.
o Manage community interactions for each brand, including organizing direct messages (archiving, deleting, blocking/reporting spam).
o Assist with updating Product Offering Document (POD) sheets as needed.
· Public Relations (PR):
o Review PR placements received from the agency.
o Keep PR strategists informed of new placements as needed.
o Manage the PR placement library, including maintaining Masthead documents and PDFs.
o Track all backlinks generated from PR efforts.
· Project Management & Client Service:
o Assist with onboarding and ongoing communication with strategists and client points of contact for smaller Brands.
o Manage tasks needed by smaller Brands after the individual is established and comfortable.
o Assist with other relevant tasks as needed.
o Undertake introductory baseline tasks to support PR responsibilities, demonstrating the value of our PR strategy.
Qualifications:
· Bachelor’s degree in marketing, Communications, or a related field.
· Strong attention to detail and organizational skills.
· Excellent communication and interpersonal skills.
· Ability to work independently and as part of a team.
· Proficiency in Microsoft Office Suite.
Preferred Qualifications:
· 2+ years of experience managing social media platforms and working with corporate clients.
· Experience with PR and media relations.
· Knowledge of social media analytics tools.
Gaurav Kawatra
e:
m: (+1) 732-538-9491