Hogarth is the Global Content Experience Company. Part of WPP, Hogarth partners with one in every two of the world's top 100 brands including Coca-Cola, Ford, Rolex, Nestlé, Mondelez and Dyson. With a breadth of experience across an extensive range of sectors, Hogarth offers the unrivaled ability to deliver relevant, engaging, and measurable content across all channels and media - both established and emerging.
The number of channels at our fingertips; the need for speed; and the drive for mass personalisation, all mean that brands need different solutions.
Our global team of over 7,500 craft and technology experts brings together creative, production and innovation to help clients navigate this exciting and ever-changing world of today's content experience.
Role summary:
With a focus on localization, the Geo Content Producer drives the delivery of interactive design, content, and production plans to Geo production teams. They maintain close partnership with Brand, Launch, Campaign, Hardware and Screen teams to ensure the flawless execution of an on-brand, unified message across various platforms and locales.The ideal candidate is self-motivated, flexible, and highly collaborative. Strong analytical, problem solving, and negotiation skills are required. The Geo Content Producer must feel comfortable presenting to various levels of leadership and varying types of audiences (one-to-one or larger groups). The ability to deliver clear and concise communication is a must.
Key responsibilities:• Define and document strategic Geo content plans across all locales for various launches and platforms, including all product launches, seasonal and campaign work across web, email, Online Store, retail, channel, and other platforms
• Coordinate with creative and development teams to understand and document the full breath of global content needs including the creation of detailed content matrices, alternative copy, hardware and design assets
• Develop detailed instructional briefs for Geo production teams
• Partner with Brand teams to develop a clear and thorough understanding of software features and their availability across region
• Serve as subject matter experts on regional localization variances and across Client's locales by providing guidance throughout the product lifecycle
• Cultivate a thorough and specialized understanding of the creative and web production processes
• Partner with localization teams to provide scope based on marketing communication plans
• Proactively identify and address workflow challenges
• Provide oversight to a team of vendor-based functional Producers
• Ensure that all customer-facing deliverables represent the best of the Client
Requirements:• 5-7 years of relevant experience developing content strategies in an international marketing environment
• Proven ability to build relationships cross functionally, influence others, and work effectively within a large organization
• Excellent communication skills and an ability to work closely with creative, technical, and business stakeholders
• Demonstrated project management skills including scope management, resource planning, and task tracking
• Ability to quickly process detailed information and capture the "big picture" in order to effectively deliver a clear and concise point-of-view
• Multi-tasker who can balance priorities within an ever-changing work environment
• Ability to successfully apply cumulative knowledge gain to future projects
• Experience using Content Management Systems
• Strong knowledge of Adobe Creative Suite products
The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, go to https://www.wpp.com/en/careers/wellbeing/benefits-at-wpp-in-the-us for more details.
Pay Range
$60-$76/hr
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Diversity & Inclusion
Hogarth is an equal-opportunity employer. That means we believe in creating a truly inclusive culture that values diversity, equity and inclusion for everyone through our ideas, our people, how we behave and how we conduct ourselves. We strive to recruit people from diverse backgrounds and support them to achieve long-term success. This not only makes Hogarth a better company and place to work, but an environment where everyone can give their point of view, experience connection, enjoy opportunity and feel a sense of belonging.
We welcome applications from everyone, regardless of race, ethnicity, religion or belief, gender, gender identity, age, national origin, marital status, military veteran status, genetic information, sexual orientation, or physical or mental disability. As part of our commitment to making our hiring processes as equitable as possible, we are currently rolling out a policy which ensures that hiring managers review CVs only after they have been processed through an automated anonymisation system. This aims to ensure that all candidates are considered for interview based solely on their experience and what they can bring to the role. The solution, provided by MeVitae, scans and redacts CVs to reduce potential reviewer bias.
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