Title: Digital Marketing Consultant

Location: Irvine CA/Basking Ridge, NJ ( 2x/week )

Duration: 12+ Months

Description:

-Responsible for setting and delivering a strategy of digital testing opportunities to drive growth, increase revenue, reduce support costs, and improve the digital experience for customers.

-Responsible for driving cross functional collaboration through the testing and optimization process from ideation through creative development, site deployment, results reporting and executive readouts.

-Ensuring tight linkage across business owners to coordinate testing with site enhancements and maintain alignment with the broader digital strategy.

-Building highly effective and mutually-rewarding relationships across internal and external stakeholders, and be able to effectively communicate and gain buy-in with stakeholders and executives.

MUST HAVE SKILLS:

-Bachelor’s degree or three or more years of work experience.

-Experience in Digital CX, digital marketing, or digital product management either in a business, agency, or consulting organization.

-Knowledge of digital technologies, products and services, and the overall digital ecosystem.

DESIRED SKILLS:

-An MBA or Advanced degree in Digital Marketing and Media.

-Experience using digital targeting and personalization systems and technologies.

-Experience in roles that require initiative to drive project funnels, tenacity to deliver results in a complex environment, and the ability to lead across many concurrent projects.

-Strong data analytics and quantitative skills in financial and assessment of monetization models.

-Experience in creating and executing effective programs to grow sales, traffic, and/or engagement.

-Experience planning and implementing digital site optimizations or multivariate tests with a goal of maximizing conversion rate, orders, or other business outcomes.