Senior Brand Manager

Personal Care Products

$119,000-$200,000 + Bonus

New Jersey- Hybrid

Company Overview:

We are partnered with a powerhouse in the CPG space renowned for its innovative skincare and wellness solutions. With over a century of heritage and a strong foundation in science, our client is home to several iconic brands that consumers know and love. Their passion lies in science, while talent is in care.

Role Summary:

Our client is looking for a Senior Brand Manager to drive the strategic vision of one of their most beloved brands. This role is pivotal in shaping brand strategy, ensuring product excellence, and fostering collaboration across multiple functions.

Key Responsibilities:

• Strategic Leadership: Develop and execute brand strategies to meet market demands and consumer needs, driving long-term growth.
• Market Insights: Analyze market trends and consumer insights to inform product development and marketing initiatives.
• Product Commercialization: Lead the launch of new products, coordinating with sales and marketing teams to optimize retail and e-commerce strategies.
• Budget Management: Oversee the brand budget, ensuring alignment with financial objectives while maximizing ROI.
• Cross-Functional Collaboration: Partner with innovation, design, finance, and operations teams to align on marketing objectives and drive brand performance.
• Team Development: Mentor and lead a team of Associate Brand Managers, fostering their professional growth and enhancing team performance.

Qualifications:

• Bachelor’s degree required.
• 6+ years of progressive experience in Consumer Packaged Goods (CPG) marketing, with a focus on brand management.
• Proven success in leading brand strategies and new product development.
• Exceptional communication and collaboration skills.
• Strong analytical skills with the ability to translate insights into actionable strategies.
• Experience influencing cross-functional teams and senior leadership.

How to apply

Express your interest by sending your CV to Gabriella Ferrara via the apply link on this page.