Job Summary:
The Media Planner supports local media planning and strategy, ensuring budget accuracy and media activity management. Working closely with Supervisors, they develop media recommendations and oversee junior staff.
Key Responsibilities:
- Develop and execute local media plans.
- Evaluate media performance against objectives.
- Analyze marketing data to inform strategy.
- Manage budgets and update clients regularly.
- Supervise and train junior team members.
- Advocate for diversity in media planning.
Qualifications:
- 3+ years in media planning, with local and agency experience preferred.
- Must have proficiency in the media tool: MediaOcean.
- Strong communication and project management skills.