We are seeking a proactive and results-driven Marketing Specialist to spearhead impactful initiatives, including social media management, lead generation, and trade show coordination. In this role, you’ll take full ownership of marketing strategies and their execution, driving brand visibility and business growth

Key Responsibilities :

• Lead and execute marketing initiatives, taking ownership of strategies and their successful implementation.
• Manage and optimize social media campaigns, lead generation efforts, and trade show planning and execution.
• Collaborate across teams to drive brand visibility and deliver measurable results.

Qualifications :

• Bachelor’s degree in Marketing, Business, or a related field preferred; equivalent relevant experience will be considered.
• Minimum of 2 years of experience in marketing, project management, or campaign execution, preferably in the heavy machinery or industrial sector.
• Strong communication and organizational skills with a results-driven mindset.
• Experience with digital marketing tools such as Google Analytics or HubSpot is highly desirable.

Preferred Skills :

• Proven ability to plan and execute social media strategies and generate quality leads.
• Experience managing trade shows and industry events to maximize brand exposure.
• Analytical mindset with the ability to measure campaign performance and make data-driven decisions.