About the Company - Campfire’s unique, powerful, and cost-effective solution has kindled a growing base of happy customers around the world by bringing future and current revenues and costs under a single roof, with advanced functionality to create, analyze, and modify plans, optimize portfolios, and manage long-term profitability. Campfire’s technology sparks unprecedented insight into a company’s bottom line, unleashing the freedom to focus on the decisions that matter most.

About the Role - The Director of Marketing is a role that requires an energetic, experienced, and passionate marketing professional with a strong communications background. The primary goal is to develop, manage, and implement programs and communications activities that maximize Campfire’s market awareness, market share, customer penetration, and product sales worldwide.

Responsibilities

• Lead marketing communications, which defines our brand, positioning and marketing messages
• Position Campfire as the market leader via media, industry analysts and market influencers
• Drive web and social media marketing, including blogs and other community-building initiatives
• Maintain and improve the Campfire website as highly effective to support sales and recruiting
• Develop tools for sales productivity, including case studies, whitepapers and sales collateral
• Experience with SEO (search engine optimization), and google ad words
• Support sales activities with demand generation programs, including webinars, industry events & user conferences

Qualifications

• BA/BS Marketing, Business, Communications or related field
• B2B/High-Tech experience preferred
• International experience a plus

Required Skills

• 7+ years of experience in marketing communications, marketing programs, and web marketing
• Previous experience designing effective marketing communication strategy and corporate positioning
• Abilities to translate product and technical advantages into high-impact business messages, ideally in the automotive and manufacturing marketplace; previous experience marketing/selling to sales and financial professionals is a big plus
• Demonstrated ability to manage time-sensitive projects with lots of moving pieces
• Must understand, and preferably have worked within, a small company environment

Preferred Skills

Pay range and compensation package - Pay range or salary or compensation

Equal Opportunity Statement - Include a statement on commitment to diversity and inclusivity.