Role: Market & Customer Analyst
Client: Manufacturing
Location: Hybrid 3x a wk onsite in Greensboro
Duration: 6mo contract
Responsibilities:
- Lead customer surveys and market research activities focused on the American market.
- Collaborate with internal stakeholders to define research objectives and coordinate with market research suppliers to execute surveys.
- Conduct regular surveys with client, covering topics such as the client’s products, technologies, and business strategies.
- Analyze industry trends, evolving technologies, and the competitive landscape as part of research efforts.
- Contribute insights to support other markets beyond America.
- Deliver actionable insights into product performance, customer preferences, behaviors, and future needs.
- Partner with Strategic Product Planners to incorporate market intelligence into long-term product plans.
Experience:
- 5+ years of relevant experience in this skillset
- Excellent analytical skills and the ability to synthesize and communicate complex interactions.
- Effective communication and story-telling skills, with experience in adapting communication to the audience.
- Patience and rigor in handling tasks.
- Ability to collaborate effectively with others and take the lead on complex tasks or working groups.
- Background in market research and survey methodology.
- Experience in analyzing customer data and deriving meaningful insights.
- Bachelor’s or master’s degree in relevant fields