As the Director of Marketing, you will oversee all ongoing marketing accounts, create strategies for new/existing clients, and manage a team of high-performing staff members.

How To Succeed:

• Create strategies for new and prospective clients that push the boundaries to get results.
• Leverage analytics to assess current campaign results and form strategies to hone marketing tactics.
• Review and edit incoming work to assure it meets client brand standards and expectations.
• Partner with team members to manage workflow, develop skills, and meet individual goals to cultivate a healthy and rewarding work environment.
• Champion the culture of Vers in interactions with team members and clients alike.

Responsibilities: 

• Analyze marketing strategies and identify where there are gaps in a strategy and adjust accordingly. 
• Create marketing roadmaps that generate measurable ROI for prospective clients.
• Facilitate the meetings with clients to build a roadmap plan. 
• Uncover client pain points and fiscal goals to form strategies that unlock business solutions for clients. 
• Partner with Director of Media & Digital Analytics to monitor budgets, reassess digital strategies, and communicate results to clients. 
• Effectively communicate client strategies and expectations to team members to complete complex scopes of work. 
• Partner with project management team to understand deadlines and internal budgets to influence marketing team workflow and efficiency. 
• Responsible for delivering blog writing, email marketing, social media management, and digital advertising writing. Overseeing freelancer management for these tasks as needed. 
• Champion internal culture and processes.
• Influence internal talent recruitment.
• Connect with team members individually and in a group setting to create and maintain an exciting and fulfilling remote work environment.