Role Overview

As a foundational member of the go-to-market team, you'll collaborate directly with the CEO, VP of Creator Strategy (Creator), and Head of Sales (Brand), and CTO to drive the best possible outcomes for our advertisers by helping optimize creator selection and performance. This is a unique opportunity for someone who wants to be on the ground floor of a generational platform redefining advertising and creator monetization, developing the backbone of Agentio’s creator strategy for brands, bridging the gap between the creator, product and brand teams to ensure creators and brands thrive on our platform. You’ll play a crucial role in shaping how we acquire and engage with creators and build tools that continue to help us refine campaign strategies. Your ability to combine data analysis with operational excellence, and a deep understanding of AI and LLM technologies will be key to excelling in this position.

Initially, this role will focus on the optimization and success of the brand and creator journeys on the Agentio ad platform, including:

Key Responsibilities

• Dynamic Campaign Optimization : Serve as the operational quarterback, adept at adjusting campaign strategies in real-time. Utilize a deep understanding of Agentio’s extensive data on creators to drive optimal outcomes. Employ LLM tools to enhance decision-making and campaign performance.
• Creator Insights and Verticalization : Monitor and analyze performance trends across numerous live campaigns to gauge creator effectiveness and market dynamics. Provide the creator team with actionable insights that aid in targeted outreach and effective creator management.
• Campaign Excellence Oversight : Analyze a wealth of campaign data to derive meaningful insights about creator performance. Use these insights to guide future campaign strategies and provide recommendations that benefit both internal teams and external clients.
• Product-Driven Strategy Implementation : Collaborate closely with the product team to harness AI and LLM technologies, enhancing tool functionality and creator-brand matching. Focus on scaling operations efficiently across various creator and brand verticals, ensuring continuous improvement in workflow and campaign results.

Qualifications

• Strategic Thinking: Proven ability to improve processes and implement scalable solutions in a fast-paced environment. Capable of balancing immediate campaign needs with long-term strategic goals.
• AI and Analytical Expertise: Familiarity with LLMs and AI technologies, with the ability to translate technical insights into actionable strategies. Strong analytical skills to evaluate creator performance metrics and campaign effectiveness.
• Communication and Collaboration: Serve as a bridge between creators, brands, and internal teams, addressing challenges and driving shared success. Foster strong relationships with leadership, sales, creator relations, and product teams to ensure seamless alignment and campaign execution.
• Cross-functional Leadership Potential: Experience mentoring teams and with the ability to inspire and guide others toward achieving shared objectives.

Preferred Experience

• 3-5 years of experience in data analysis, growth marketing, e-commerce merchandising, or operations at a fast-paced startup or ad platform.
• Potential background in strategic and analytical roles such as consulting, investment banking/capital markets, business development, or category management.
• Deep passion for creators and YouTube. Previous experience working with creators or other influencers is a benefit.
• Impressive track record of consistent internal growth and promotion within a company.

Personal Attributes:

• You are highly organized and demonstrate exceptional interpersonal and communication skills.
• You demonstrate a growth mindset and constantly seek to learn and grow in a fast-paced environment.
• You can work quickly, be nimble, and autonomously make impactful decisions.
• You are a true problem-solver and self-starter, with natural ambition and drive. No task is too small.
• You are competitive and highly motivated to exceed expectations with a collaborative spirit.
• You are ready to roll up your sleeves, get things done, and work harder than you’ve likely ever worked before, but for far greater reward.
• You are a positive, honest, empathetic, and curious teammate.

What You'll Get:

• The opportunity to build a first-of-its kind business as an early team-member and make a meaningful impact in the way brands share their stories and creators live off their work.
• Crash-course in what it takes to scale a start-up with first-hand exposure to the different foundational business drivers and needs.
• Competitive compensation package, including equity and competitive benefits (comprehensive healthcare - medical, dental, and vision; 401K plan; and other benefits)
• A collaborative, transparent, and engaging work environment.
• You understand that Agentio is building in-person, and is in-office (in Williamsburg) 5 days/week.

About Agentio:

Agentio is the first ad platform for creator content - we aim to transform the future of advertising. We believe that it should be as easy for brands to buy the most performant and efficient ad unit - starting with YouTube creator integrations - as buying Meta and Google ads. Before Agentio, this wasn’t possible. We have just closed our $12M Series A, led by Benchmark (Nov 2024), with follow-on investments from our Seed round co-leads, Craft and AlleyCorp. We have raised $16.25M to date.

We're ushering in the future of brand and creator partnerships by enabling authenticity and trust to be purchased at scale. We aim to shift a meaningful portion of the $600B digital ad spend market to creators - to enable them to create, build, and live off their work. This isn’t possible without an ad platform that gives advertisers end-to-end automation, which reduces weeks-long processes to seconds.

We believe that Agentio can be The Trade Desk of the future, and so much more. We’re looking for the world’s best talent to help us achieve our incredible ambitions, be instrumental in creating a strong culture, and earn ownership in a generational company.

Agentio does not accept unsolicited resumes from search firm recruiters. Fees will not be paid in the event a candidate submitted by a recruiter without an agreement in place is hired; such resumes will be deemed the sole property of Agentio. Agentio is an equal-opportunity employer. All aspects of employment will be based on merit, competence, performance, and business needs. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law