Vice President / Sr. Vice President - Marketing

This position will report directly to the CEO and is responsible for developing and implementing our global marketing strategy. As a key member of our leadership team, you will be instrumental in creating and shaping business decisions, influencing the board, and owning strategic outcomes. Your work will significantly contribute to Ordr's revenue and forward-thinking business strategy that aligns with consumer security needs.

This role requires a strong understanding of the marketing technology landscape and a passion for Ordr's value proposition. The successful candidate must have the ability to motivate people and engage in optimal talent management practices, resulting in a highly effective team capable of exceeding business goals in an environment that supports Ordr's cultural values.

• Assess market and customer needs resulting in the implementation of a data-driven marketing strategy that encompasses all marketing segments and drives growth.
• Oversee the development of world-class lead generation, content marketing, product marketing, and corporate marketing functions aligned with strategy.
• Work closely with Product and Sales while taking responsibility for Ordr messaging, including its delivery.
• Deliver excellent and ongoing sales enablement content and tools, leveraging Ordr engineering, product, and sales resources as necessary.
• Create sales enablement tools to work with partners and VARs worldwide to help them achieve the revenue goals we've set.
• Select marketing agency partners and manage their activities.
• Build partner marketing campaigns to support our partners as part of a global ecosystem.
• Design and execute awareness-building and lead generation campaigns to support revenue and marketing goals.
• Understand, represent, and help share the Ordr story outside the company, acting as an evangelist, speaker, and panel member.
• Conduct competitive analysis on key audience sentiments to define and optimize our go-to-market strategy for reaching new customers, including naming and positioning for products.
• Implement systems and processes to measure the impact of marketing on the growth of the business.

• 15+ years of professional work experience (preferably in Security), including at least 7 years in an executive role.
• Experience operating at board level within a similar type of organization.
• Experience scaling and building high-performance marketing organizations.
• Advanced analytical and problem-solving skills.
• Extensive and creative experience with all aspects of marketing, awareness, and lead generation initiatives.
• Analytical ability with experience forecasting and managing budgets.
• Experience turning quantitative and qualitative data insights into actionable marketing recommendations.
• Experience managing multi-level teams and a proven history of working well cross-functionally.
• Strong customer insight and a solid understanding of target audiences.
• Proven success in executing high-impact plans that improve business metrics.
• Ability to drive results through excellent communication skills and streamlined decision-making.
• Bachelor of Science degree; MBA is ideal.

This role has a market-competitive salary with an anticipated base compensation range listed below. Actual salaries will vary depending on a candidate's experience, qualifications, skills, and location. This role might also be eligible for a performance-based bonus opportunity. Salary Range: $240,000 - $280,000.