Media Buyer

LHH is seeking a skilled Media Buyer with at least 5 years of experience in managing media strategies across digital and traditional channels for our agency client. This role is ideal for a strategic thinker who can execute campaigns across a wide range of platforms, effectively manage budgets, and communicate with clients to drive campaign success.

Key Responsibilities:

• Develop and execute comprehensive media buying strategies across both digital and traditional channels, including television, radio, print, social media, and digital display.
• Plan and manage ad placements on search and social platforms, including Google, Facebook, and Instagram, ensuring alignment with client goals.
• Leverage Google Analytics, Google Tag Manager, and DCM to track performance, optimize campaigns, and provide insightful data analysis.
• Utilize tools such as Prisma and DSPs for programmatic buying, monitoring performance and maximizing budget efficiency.
• Collaborate closely with clients to understand campaign objectives and provide data-driven recommendations, adjusting strategies based on campaign insights.
• Present clear, actionable reports to stakeholders, offering analysis on performance and strategic adjustments.

Qualifications:

• Minimum of 5 years of experience in media buying, with expertise in both digital and traditional media channels.
• Proven experience with platforms such as Google Analytics, Google Tag Manager, Prisma, DCM, and DSPs for tracking, optimizing, and reporting.
• Strong analytical skills with the ability to derive insights and recommend adjustments based on data.
• Excellent negotiation skills and experience managing budgets effectively across various media channels.
• Strong communication skills to present insights to clients and internal stakeholders in a clear and compelling manner.
• Up-to-date knowledge of industry trends and emerging media platforms.

If you are an experienced media buyer who thrives on delivering impactful campaigns across diverse platforms, we would love to connect with you!