Vice President of Marketing
About the Company
Flourishing credit scoring platform
Industry
Consumer Services
Type
Subsidiary of a Public Company
Founded
2007
Employees
1001-5000
Funding
$200+ million
Categories
- Finance
- Credit
- Personal Finance
- FinTech
- Information Technology & Services
- Financial Services
- Technology
- Services
- Check Credit Report
- Check Credit Reports
- Consumer Services
- Credit Checks
- Credit History
- Credit Karma
- Credit Manager
- Credit Report
- Credit Reports
- Credit Score
- Credit Scores
- Free Credit Check
- Free Credit Score
- Information Collection & Delivery
- Media & Internet
- Online Credit Report
- Score
Business Classifications
About the Role
The Company is seeking a Vice President, Marketing to lead the brand's identity and marketing strategy. This pivotal role involves overseeing a multi-disciplinary team, including brand, creative, product marketing, and product research, to drive the brand and marketing initiatives that support the company's growth objectives. The successful candidate will be responsible for deeply understanding the needs and aspirations of the company's members and developing strategies that place the member at the heart of every marketing endeavor. This includes the development of brand strategy, integrated marketing campaigns, and the execution of campaigns across various marketing channels. The role also requires a leader with a strategic mindset, a proven track record in digital marketing, and a commitment to fostering a culture of diversity, equity, and inclusion.Applicants for the Vice President, Marketing position at the company should have a minimum of 12 years' of marketing experience, primarily in a B2C context, with a focus on content, digital, product marketing, and marketing analytics. The ideal candidate will have a strong background in brand strategy and management, be a fluent storyteller, and have the ability to thrive in a matrixed, multi-vertical company. A strategic mindset, deep understanding of digital marketing, and strong analytical capabilities are essential. The role also requires a leader with a proven commitment to developing and strengthening a company culture based on the values of diversity, equity, and inclusion, as well as outstanding communication skills to rally teams and present compelling strategies to stakeholders.
Hiring Manager Title
Chief Marketing Officer (CMO)
Travel Percent
Less than 10%
Functions