• Define brand vision, portfolio strategy and 1-3 year plans in collaboration with cross functional partners
• Identify consumer, category, competition and channel insights to uncover new growth opportunities
• Develop innovation/renovation/PPA/productivity 3 year strategy and pipeline
• Collaborate with commercialization teams including project management, R&D, sensory, supply chain, procurement and growth finance to prioritize resources and sequence of launches
• Own the brand price/promo strategy in partnership with revenue growth management team
• Partner with the sales strategy and category insights teams on planning commercial excellence fundamentals including channel strategy, distribution, assortment, pricing/promotions and merchandising
• Collaborate with comms, omni and media teams to test and learn campaigns and optimize results
• Own the P&L for the respective business with accountability for delivering profit, volume, and market share objectives
• Coaching and development of one direct report

Qualifications:

• 5+ years experience in progressive CPG brand management roles
• Strong strategic thinking skills with ability to prioritize initiatives and simplify complexity
• Proven people and team leadership skills with a strong drive for results
• Operates with agility and solid problem solving ability
• Proven analytical capabilities in interpreting and driving action from data
• Ability to influence management, lead cross functional teams, handle simultaneous projects, and work through others
• Consumer obsessed with the ability to identify market trends and key insights
• Outstanding verbal, written and interpersonal communications skills
• Excellent organization and project management skills